JUICE HOUSE collaborated with premium outerwear brand Canada Goose to produce a powerful Pride 2023 campaign, captured by photographer Maddy Rotman and featuring filmmaker and LGBTQIA+ advocate Shannon Beveridge alongside her partner, Becky Missal. Exploring Shannon’s journey as a storyteller—we highlighted her mission to uplift queer narratives and her real-life love story with Becky. Together, the imagery and message invited audiences to celebrate authenticity, visibility, and the freedom to #LiveInTheOpen.